Facebook App Store Takes Off During Mobile Revenue Concerns
Facebook launched its own app store to advertise mobile apps that will function with the social network.
The company reports that it’s App Center will evolve into the ‘new’ place to get great apps such as Draw Something, and others.
Facebook said that developers would soon have the ability to charge for their apps sold in the store.
The announcement was made as Facebook concedes that a spurt in mobile usage may hurt its future advertising profits.
Before its first public offering, the company told possible investors in a statement that if user’s access mobile products as an alternative for access through personal PCs, and if they can’t implement monestisation strategies successfully for mobile users, or if excessive expenditures are incurred in its effort, the companies’ ability to increase revenues would be affected greatly.
Facebook’s App store is expected to make a global launch in the upcoming weeks, according to the social network’s Aaron Brady. When he posted on the network’s developer blog that all developers should begin preparing their creations to ensure they are included in the launch.
However, Brady says that the app store wasn’t designed to complete directly with the likes of Apple’s App Store and Google Play. He wrote that the App store was created to increase mobile apps using Facebook – if they’re the mobile web, IOS, or Android.
From the store, Facebook users can view compatible apps and if the app needs installation; the user will be transferred to download it from Google Play or the App store.
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